Supporting the Hispanic Marketplace
A global leader in multilevel marketing seeks a partner to support the needs of its growing Hispanic Independent Business Owners (IBOs) customer base.
Challenges:
- Lack of manpower and resources to staff high-quality
- Spanish-English speaking representatives
- Fluctuating call volumes
- Multiple product lines
- Support for growth
- Ability to provide accurate Spanish to English translation for reports
- Overflow support for English speaking IBOs
Solution Overview
When the client's program began, the bilingual needs were managed in-house. With a 24% rise in the company's Hispanic market, the company realized it was time to search for a partner to assist with meeting the needs of its Spanish-speaking consumers. In addition, the client needed to find a partner who could provide recommendations for operational efficiencies without compromising quality.
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